Facultad de CC. Económicas y Empresariales
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School of Economics and Business

Activities and Training courses

Training courses

  • PROGRAMMING COURSE (20 hours)
  • VISUALISATION COURSE (20 hours)
  • INFERENCE COURSE (20 hours)
  • SPSS COURSE (18 hours)
  • MEDIUM EXCEL COURSE MARCH (12 hours). Students of the Degree in Economics
  • ADVANCED EXCEL COURSE JUNE (30 hours). Students of the Excellence Group
  • JUNE MEDIUM EXCEL COURSE (30 hours). Students of the Excelencia Group
  • EXCEL INTERMEDIATE LEVEL COURSE (12 hours)
  • ADVANCED EXCEL COURSE (15 hours)
  • SPSS COURSE (6 hours)
  • MEDIUM EXCEL COURSE (morning) (15 hours)
  • MEDIUM EXCEL COURSE (afternoon) (15 hours)
  • ADVANCED EXCEL COURSE (15 hours)
  • SPSS COURSE (6 hours)
  • WORK PLACEMENT (16 hours)
  • MEDIUM EXCEL COURSE (1st Edition) (15 hours)
  • COURSE EXCEL MEDIUM (2nd Edition) (15 hours)
  • ADVANCED EXCEL COURSE (15 hours)
  • PROGRAM COURSE "IBM SPSS STATICS" (1st Edition) (15 hours)
  • PROGRAM COURSE "IBM SPSS STATICS" (2nd Edition) (12 hours)
  • PRACTICAL COURSE ON LABOUR MANAGEMENT (12 hours) 

Business Partnership Scheme, practical activities, and workshops

Marta Cáceres García
Business Development Director Volt
28 September 2022

Professional
Carlos Kuchkovsky 
Quantum computing and its future impact on economic activities.QCentroid & Remotefulness
16 September 2021

Professional
Ruth Duque Santamaría
Partner in charge of DWF-RCD's insurance practice in Spain.
28 September 2021

Professional
Gustavo Chozas Vinuesa
Responsible for the General Deposit Fund
5 October 2021

Professional
Gabriel Sánchez-Urrutía
Halborn
Cryptoassets
5 October 2021 

Masterclass
THE CURRENT ECONOMIC SITUATION, THE FINANCIAL SYSTEM AND ADAPTATION TO NEW TECHNOLOGIES
Margarita Delgado Tejero
Deputy Governor of the Bank of Spain
Organised by: CEU UNE in the framework of the Financial Education Plan of the Bank of Spain and the National Securities Market Commission (CNMV).

Place: Aula Magna (Faculty of Economics and Business Studies)
Date: 6 October 2021

Professional
Cecilia Díez / Eva Linares
Knowledge Director / Retail Senior Executive KANTAR
14 October 2021

Professional
Jaime Perena
IA Business School of Microsoft from Seattle (USA)
Artificial Intelligence applied to business

14, 21, 28 October and 4 November 2021

Professional
María Martelo Moreno
Head of the Monetary Policy and Operations Unit, Central Banking Advisory Division, Bank of Spain
19 October 2021

Professional
Covadonga Martín Alonso
Head of the Collateral Analysis and Management Division. Operations Department of the Bank of Spain
19 October 2021

Professional
David Villaseca
Oracle USA
Digital Business in Silicon Valley
19 October 2021

Professional
Alejandra Borcel 
Director of Idea Solutions Strategic Research
24 October 2021

Professional
Alfonso Balea López
EY
The use of new AI technologies in the audit and consulting business
26 October 2021

Professional
Pablo de Aguinaga García
Inspector of Credit Institutions of the Bank of Spain
26 October 2021

Masterclass
MASTERCLASS DE FISCAL CON AUXADI
Organised by: Begoña Barruso, Cristina Mingorance, lecturers of the Public Economics Teaching Unit of Universidad San Pablo CEU with 4 people from AUXADI.

The activity, which is eminently practical, consists of a tax consultancy case presented by the company and which the students have to solve as they would with a client, in the same way as they would work in the company. It is an opportunity to find out how a company works in the tax field.

Number of students: 25-30

Madrid, 10 November 2021

 

Professional
Begoña Hernando Polo
Head of the Regional Unit for Institutional Relations (Special Delegation of Madrid)
11 November 2021

Professional
Inmaculada Sánchez Garrudo
Deputy Regional Inspector
11 November 2021

Event
SAS Company
Activity: Presentation of analytical tools for strategic management: SAS (1.5 hours)
Topic: Analytics for strategic decisions in Marketing: An applied case with SAS
Coordinator: Sandra Tobón Perilla, Collaborating Doctor Professor at Universidad San Pablo CEU
For 50 students of the Double Degree in Business Administration and Management and Marketing and Commercial Management

Madrid, 22 November 2021

Professional
Marta García Outón
Strategic consulting and business development - Strategic Foresight

Foresight and geo-strategy for business intelligence

23 November 2021

 

COIL with Uzbekistán
Organised by: Antonio Alonso Marcos, Gloria Aznar Fernández-Montesinos and Elizabeth Frank, lecturers at San Pablo CEU University.

Participants: 1st year students of Business Administration and Management and Economics and 4th year students of Marketing and Commercial Management.

On the Uzbek side, students from the University of World Business Administration and Management and Economics and from the 4th year of Marketing and Business Management Economy and Diplomacy
Madrid, 25 November 2021

 

Professional
África Pinillos Lorenzana
Legal Adviser to the Bank of Spain Legal Department
25 November 2021

Event
PARAFINA
Speaker: Álvaro Fiestas
Organiser: Roberto Atanes Torres, Professor at Universidad San Pablo CEU
For students of the International Degrees and open to the general public.

Madrid, 26 November 2021

 

Professional
Inmaculada Ordiales
Head of the Economic Area. Research Services. Economic and Social Council
2 December 2021

Professional
Ricardo Pedraz
Consultant in Sustainable Finance and responsible for academic training in sustainable finance. AFI
9 December 2021 

Event
EY Company
Activity: 40-minute talk + 40-minute Q&A (English)
Topic: Introduction on the activity of the company, the functioning of financial products such as deposits and loans for companies and individuals, sources of company financing, evaluation of the financial structure of companies.

Coordinator: Renata Kubus, Professor at Universidad San Pablo CEU
Consists of: 48/18 third-year students from the Degrees in Business Administration and Management and Business Intelligence

Madrid, 13 December 2021

 

Event
SAS Company
Activity: Talk about diversity in organisations, how each person can contribute with different and creative ideas and solutions, increasing the productivity of the company (1,5 hours).
Topic: Diversity in organisations
Coordinator: Manuel M. Molina López, Collaborating Professor Doctor at  Universidad San Pablo CEU
For 9 second-year students from the Degree in Business Administration and Management and Marketing and Commercial Management
Madrid, 15 December 2021

Event
SAS Company
Activity: Talk about diversity in organisations, how each person can contribute with different and creative ideas and solutions increasing the productivity of the company (50 minutes talk and 40 minutes questions).

Topic: Diversidad en las organizaciones
Coordinator: Begoña Torrente Barredo, Collaborating Professor Doctor at Universidad San Pablo CEU
For  36 second-year students from the Degree in Business Administration and Management and Marketing and Commercial Management
Madrid, 15 December 2021

 

Professional
Fernando Liñero 
Aldaba Partners 
14 February 2022

Professional
Jorge Calle Martinez
Co-founder and manager of Institutional Relations NoTime Sneakers
3 March 2022

Professional
Marcos Alvarez Suso / Victoria Pérez de la Cruz
State Treasury Inspector / Inspector Coordinator
6 April 2022

Professional
Cristina Tenorio
CMO - Chief Marketing Officer Smileat
17 March 2022

Professional
Enrique García López
Senior Business Process Manager at BBVA
28 March 2022

Professional
Roxana Zurdo Vargas
Founder of GO-TALENTS
30 March 2022 

International programme
BLENDED INTENSIVE PROGRAMME BIP 
Organisers (since June 2021): Elizabeth Frank, Sandra Tobón and Gloria Aznar, Professors at the School of Economics and Business, Universidad San Pablo CEU
2 Online sessions and one in-person week
Brussels, 2 to 30 April 2022

Astrid Sánchez Lozano
Transfer Pricing Director – Mazars
21 April 2022

Professional
Jorge Bueno
CEO of SHOPPERMOTION
21 April 2022

Professional
Blanca Domínguez Álvarez-Quiñones
Marketing Manager Spain & Italy CT&M and L&D
21 April 2022 (Moncloa)
28 April 2022 (Montepríncipe)

Professional
Jorge Juan de Velasco Oria de Rueda
Director of Business Development, Platforms & Innovation. Santander Universities (Banco Santander)
21 April 2022

Event
Masterclass in English
SAS Company
DATA ANALYTICS & AI: APLICATIONS IN ECONOMICS
José Jaén, Data Scientist at SAS Analytics team
Coordinator: Roberto Atanes Torres, the School’s Coordinator of International Degrees
Aimed at students in the 1st year of the international Bachelor's Degrees in Business Administration and Management + Marketing and 1st year of bilingual Economics.

Madrid, 27 April 2022

 

Workshop
TAX AGENCY
Organisers: Begoña Barruso and Cristina Mingorance, Professors at Universidad San Pablo CEU
Place: Tax Agency at Guzmán El Bueno, 139, Madrid

Aimed at students in the second year of the following degree courses Duration: 1,5 hours
Madrid, 28 April 2022

 

Professional
José Ignacio Box García
Partner Tax. Deloitte Legal
3 May 2022

Event
INTRODUCTION TO DATA ANALYTICS: ANALYTICS MINDSET
Hugo Calvo, Partner Innovation and Transformation, AUREN
Coordintora: Roberto Atanes Torres, the School’s Coordinator of International Degrees
Madrid, 4 May 2022

Masterclass
NEUROMARKETING
Pepe Martínez Rodríguez
Business Development & Marketing Director KMB
5 May 2022

Professional
Joaquin Ingelmo de la Mata / Virginia Palmero / Patricia Alonso ILUNION Group
Corporate CFO ILUNION Group / CFO ILUNION Group / Management Control Manager
11 May 2022

Profesional
Inmaculada Sánchez Garrudo (Inspection area) / Raquel Cabrera Crisóstomo (Customs Department) / Juan Miguel González García (Tax Department) / Begoña Hernando Polo (Civic-Tax Education Department)
Tax Inspectors at the Madrid office of the Tax Inspectorate
9 and 22 May 2022

Professional
Pepe Martínez Rodríguez
Business Development & Marketing Director KMB
9 May 2022

Workshop
Google Analytics 
For students belonging to the Excellence Group
13 May 2022

Professional
Isabel Churruca
Financial Advisor Abante
17 May 2022

Event
AND NOW…WHAT? NOW ABANTE!
Isabel Carranza Churruca, Financial Advisor
Coordinator: Roberto Atanes Torres, the School’s Coordinator of International Degrees
For students from the internation Double Bachelor’s Degree in Business Administration and Management and the international Double Bachelor’s Degree in Business Administration and Management and Marketing
17 May 2022

Conferences, Seminars and Congresses

The School of Economics and Business organises Conferences, Seminars and Congresses whose aim is to bring excellent students closer to Keynote speakers from different professional fields withing the business world.

Coming soon

Conference
A LOOK INTO THE FUTURE
José María Álvarez-Pallete, President of Telefónica

Conference and Roundtable
YOUR FUTURE IS DIGITAL (Telefónica-CEU)
Organiser: Ricardo J. Palomo and CEU Digital
Conference
ENTREPRENEURS AND TECHNOLOGY: THE RULES ARE NOT WRITTEN DOWN

Speaker: Andrés Saborido Safati, Director of Wayra Hub, Telefónica SA

 

Round table
WHAT ARE BUSINESSES DEMANDING?
Speakers:
Marta Blanco, Head of Talent, Telefónica
Carmen Sebrango, Manager of Professional Careers, CEU San Pablo
Pablo Arés Gastesi, Director of the Bachelor’s Degree in Business Intelligence, CEU San Pablo
TELEFÓNICA TALENTUM PROGRAMME/CEU DIGITAL PROGRAMME
Speakers:
Ricardo J. Palomo, Director of CEU Digital
Cristina Briales, Telefónica Talentum Programme Manager

Conference
CRYPTOCURRENCIES AND THEIR REFLECTION IN FINANCIAL REPORTING
Raúl Fidalgo, Director of the Technical Department of Deloitte

Conference
PROFESSIONAL OF THE BANK OF SPAIN

Speaker: Mercedes Ceballos Rodríguez, Banco de España Human Resources Recruitment Division

Organisers: Antonio Calvo Bernardino and Eduardo Alcalde Gutiérrez, Professor at Universidad San Pablo CEU
For last-years students from the Bachelor’s and Master’s Degree in Financial Markets and Asset Management

Closing
INSPIRINGIRLS
LEADERSHIP AND BUSINESS PROGRAMME
Organiser: School of Economics and Business

Conference
ENTREPRENEURS AND TECHNOLOGY: THE RULES ARE NOT WRITTEN DOWN
Andrés Saborido Safati, Director of Wayra Hub, Telefónica SA

Conference
INTERNATIONALISATION OF MUTUA MADRILEÑA
Mirenchu Villa, General Director of Internationalisation of Mutua Madrileña

Conference
TOURISM AND HOTEL MARKETING IN COLOMBIA
Andrés Medina, Head of Brand Marketing - Ayenda Hoteles ExMarketing Manager of HP ExRegional Brand Manager de Unilever

Conference
MARKETING IN COLOMBIA: COMMUNICATION STRATEGIES FOR LOCAL ADAPTATION
Carolina Amador, Vice-President for Business and Market – STANTON (Brahma, Afx, Skechers, Fila, Quicksilver, New Balance)

Conference
LUXURY RETAIL COMMUNICATION IN COLOMBIA
Speaker: Mariana Cárdenas, S&M Senior Manager – The Estée Lauder Companies Inc Former Strategic Marketing Director, Don Eloy, ExMarketing Director of Montblanc

Virtual Conference
CURRENT STRATEGY OF LALIGA
Eva López Ruiz, Director of Global Brand and Assets at LaLiga and José Guerra Álvarez, Corporate General Manager of LaLiga

MESIAS-CEU CONFERENCE
MARCA ESPAÑA COMPANIES INTERNATIONALISATION PROGRAMME OF MUTUA MADRILEÑA
Mirenchu Villa, President of Mutua Internacional, Mutua Madrileña

Conference
COSENTINO: MARKETING GLOBAL STRATEGY
Juan Antonio Robles Cobos, Global Head of Marketing Strategy, Cosentino, Former Global Head of Marketing Strategy, ORANGE

MESIAS-CEU CONFERENCE
'MARCA ESPAÑA COMPANIES' PROGRAMME

COSENTINO'S GLOBAL MARKETING STRATEGY

Juan Antonio Robles, Global Marketing Strategy Director of COSENTINO

CEDE Working Breakfasts

Universidad San Pablo CEU has, a long-standing relationship with the Association of Executives and Financiers (AEEF), which organises working breakfasts with the most prominent leaders and executives in this country and at which various topics of great interest are discussed. There is one breakfast per month, which will allow up to a total number of 8 students from the School of the 3rd, 4th and 5th years. 

The AEEF is generous enough to offer FREE registration to the Association for students of these courses during the first year, which can be reviewed afterwards, giving them access to all AEEF and CEDE activities, such as working breakfasts, lectures, publications, training videos, congresses, in the spirit of bringing them closer to the business and working world of the future.